IndusInd Bank Call Kabbadi

Jump the queue! With IndusInd Bank's Direct Connect service, customers can speak to a bank executive directly without having to go through an IVR (Interactive Voice Response). 

 

IDEA: Named Call Kabaddi, it is based on a popular Indian game - Kabaddi, where the person has to cross hurdles to reach a certain player, and only after one touches him/her one wins the game. And all through this, the person has to keep saying 'Kabaddi' without losing breath.

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